Networks, the Internet, and Cloud Computing

Internet

Different business models have evolved for providing information on the Internet, including search engines, which make money from advertising; subscription web sites; and free web sites which drive off-line sales. Scholars examine the evolution of this marketplace and its implications for content providers and businesses.

TAP Blog

Siva Vaidhyanathan: How Facebook Disconnects Us and Undermines Democracy

University of Virginia media studies professor Siva Vaidhyanathan discusses his new book, Antisocial Media: How Facebook Disconnects Us and Undermines Democracy.

TAP Staff Blogger

Fact Sheets

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

Quote

The Three Major Forms of Surveillance on Facebook

"Commercial and political entities are able to exploit the targeting and predictive power of Facebook through its advertising system. Through what we reveal on our profiles, other Facebook users can watch and track us as we build or break relationships with others, move around, recommend and comment on various posts, and express our opinions and preferences. And governments use Facebook to spy on citizens or anyone they consider suspicious, either by establishing Facebook accounts that appear to be those of friends or allies or by breaking through Facebook security to gather data directly." — Siva Vaidhyanathan, Professor of Media Studies, University of Virginia

Siva Vaidhyanathan
Slate
June 12, 2018

Featured Article

Internet Architecture and Innovation

This book analyzes the architecture of the internet, how it fosters innovation, and what that suggests for the future.

By: Barbara van Schewick