Networks, the Internet, and Cloud Computing

Internet

Different business models have evolved for providing information on the Internet, including search engines, which make money from advertising; subscription web sites; and free web sites which drive off-line sales. Scholars examine the evolution of this marketplace and its implications for content providers and businesses.

Fact Sheets

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

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How to Fix Facebook? We Asked 9 Experts

Along with Google and Twitter, Facebook has been blamed for helping Russian agents influence the outcome of the 2016 presidential election. Additionally, critics claim Facebook’s central role in modern communication has undermined the news business, split Americans into partisan echo chambers and “hijacked” our minds with a product designed to keep us addicted to the social network. Columbia law professor Tim Wu is one of nine experts asked to propose the steps they would take to improve Facebook.

Tim Wu
The New York Times
October 31, 2017

Featured Article

Ideological Segregation Online and Offline

Measures the degree of ideological segregation in the market for online news and compares this to other news sources.

By: Jesse Shapiro, Matthew Gentzkow