Internet

Search and Advertising

Economists are interested in how the design of ad auctions affects search engine revenues, and how access to the Internet – and thus to search engines – affects retail prices and possibly leads to higher prices for certain consumers.

Fact Sheets

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

TAP Blog

Frank Pasquale Examines the Hidden Algorithms that Determine Reputation, Credit Score, and the Price of Vacation Packages in “The Black Box Society”

In his new book, The Black Box Society: The Secret Algorithms That Control Money and Information, law professor Frank Pasquale explores the practice of data collection for profit.

TAP Staff Blogger

Quote

CIOs Have to Learn the New Math of Analytics

This article discusses how today's data-driven business runs on algorithms, and points to how these formulas can stir up unintentional legal and ethical trouble. University of Maryland law professor Frank Pasquale is quoted.

Frank Pasquale
CIO
February 25, 2015