Networks, the Internet, and Cloud Computing

Internet

Different business models have evolved for providing information on the Internet, including search engines, which make money from advertising; subscription web sites; and free web sites which drive off-line sales. Scholars examine the evolution of this marketplace and its implications for content providers and businesses.

Back to main Internet page

TAP Academics

TAP Blog

Professors Hartzog and Richards Insist It’s Time to Try Something Different on Internet Privacy

In an op-ed article written for The Washington Post, Professors Woodrow Hartzog and Neil Richards explain why the current online privacy ecosystem in the U.S. is failing; and, they encourage policymakers to “redefine itself as the country that protects the trust that people give to companies.”

TAP Staff Blogger

Upcoming Events

State of the Net 2019

January 29, 2019, Washington, DC

2019 Internet Law Works-in-Progress

March 2, 2019, Santa Clara, CA

Fact Sheets

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

Quote

Sharing Data for Deals? More Like Watching It Go With a Sigh

"There are so many aspects of how companies deal with the public that obfuscates what actually goes on and so many attempts to placate people using jargon. I’ve spoken to lawyers who write privacy policies who admit — they admit — that they aren’t written for the public." — Joseph Turow, Professor of Communications, University of Pennsylvania

Joseph Turow
The New York Times
December 24, 2018

Featured Article

How Does the Use of Trademarks by Third-Party Sellers Affect Online Search?

This paper examines the effects of trademark use in advertisements by third-party resellers.

By: Lesley Chiou, Catherine Tucker