Networks, the Internet, and Cloud Computing

Internet

Different business models have evolved for providing information on the Internet, including search engines, which make money from advertising; subscription web sites; and free web sites which drive off-line sales. Scholars examine the evolution of this marketplace and its implications for content providers and businesses.

Back to main Internet page

Fact Sheets

Social Networking

Social networking websites are places on the Internet where people can connect with those who share their interests. Additionally, they can function as economic “platforms” that serve different groups of many users, including consumers, advertisers, game developers, and others. 

Privacy and Consumers

There are a number of privacy issues related to how online companies collect, store, use and share personally identifiable information; and how consumers are informed about what is done with their information online.

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

TAP Blog

Six Infrastructure Trends

Harvard Business School professor Shane Greenstein outlines the internet infrastructure trends from the recent past, and shows how they’ve evolved to support the modern digital economy.

Shane Greenstein

Upcoming Events

There are currently no upcoming events about the Internet. Please see our events calendar for all upcoming events.

Quote

BuzzFeed and the Digital Media Bubble

"But it does mean that we must confront the two dragons: Facebook and Google. If we fail to confront Facebook and Google and their terrifying ability to distort journalism, to corrupt journalism and to crush journalism, then we are in trouble." — Siva Vaidhyanathan, Professor of Media Studies, University of Virginia

Siva Vaidhyanathan
Aljazeera
February 11, 2019

Featured Article

How Does the Use of Trademarks by Third-Party Sellers Affect Online Search?

This paper examines the effects of trademark use in advertisements by third-party resellers.

By: Lesley Chiou, Catherine Tucker