Internet

Search and Advertising

Economists are interested in how the design of ad auctions affects search engine revenues, and how access to the Internet – and thus to search engines – affects retail prices and possibly leads to higher prices for certain consumers.

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Quotes

This Deal Helped Turn Google Into an Ad Powerhouse. Is That a Problem?

“If I knew in 2007 what I know now, I would have voted to challenge the DoubleClick acquisition,” — William Kovacic, Professor of Law, George Washington University
William E. Kovacic
Source: The New York Times
September 21, 2020

Private browsing: What it does – and doesn’t do – to shield you from prying eyes on the web

“Private browsing does not make you anonymous online. Anyone who can see your internet traffic – your school or employer, your internet service provider, government agencies, people snooping on your public wireless connection – can see your browsing activity.” — Lorrie Cranor, Professor of Computer Science and of Engineering & Public Policy, Carnegie Mellon University
Lorrie Faith Cranor
Source: The Conversation
July 30, 2020

Justice Department Announces Broad Antitrust Review of Big Tech

"It looks like the antitrust winter is over." — Tim Wu, Professor of Law, Columbia University


Tim Wu
Source: The Washington Post
July 23, 2019

Top Research Websites, Search Engines, and a Research Choice Menu for K-12 Students

"Television didn’t transform education. Neither will the internet. But it will be another tool for teachers to use in their effort to reach students in the classroom." — John Palfrey, Head of School, Phillips Academy


John Palfrey
Source: Tech & Learning
July 17, 2019

BuzzFeed and the Digital Media Bubble

"But it does mean that we must confront the two dragons: Facebook and Google. If we fail to confront Facebook and Google and their terrifying ability to distort journalism, to corrupt journalism and to crush journalism, then we are in trouble." — Siva Vaidhyanathan, Professor of Media Studies, University of Virginia


Siva Vaidhyanathan
Source: Aljazeera
February 11, 2019

Sharing Data for Deals? More Like Watching It Go With a Sigh

"There are so many aspects of how companies deal with the public that obfuscates what actually goes on and so many attempts to placate people using jargon. I’ve spoken to lawyers who write privacy policies who admit — they admit — that they aren’t written for the public." — Joseph Turow, Professor of Communications, University of Pennsylvania


Joseph Turow
Source: The New York Times
December 24, 2018

How to Hide Your Digital Trail in Plain Sight

New York University’s Helen Nissenbaum and Finn Brunton spoke with Passcode about their new book, Obfuscation: A User’s Guide for Privacy and Protest.


Helen Nissenbaum
Source: Christian Science Monitor
November 16, 2015

Google Showed Women Ads for Lower-Paying Jobs

"...there is nothing stopping an employer from discriminating on the basis of personal network. Increasingly, algorithmic means of decision-making provide new mechanisms through which this may occur." — danah boyd, Principal Researcher, Microsoft Research


danah boyd
Source: Fusion
July 8, 2015

In Its Antitrust Debacle, Was Google's Real Victim You?

"The real question is relevance. Don’t cry for Foundem just because it shows up further down in Google search results than Google Shopping. Cry for Google users who had a harder time finding what they wanted because they had to wade through less relevant search results." — James Grimmelmann, Professor of Law, University of Maryland


James Grimmelmann
Source: Wired
April 20, 2015

CIOs Have to Learn the New Math of Analytics

This article discusses how today's data-driven business runs on algorithms, and points to how these formulas can stir up unintentional legal and ethical trouble. University of Maryland law professor Frank Pasquale is quoted.


Frank Pasquale
Source: CIO
February 25, 2015
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TAP Blog

Private browsing: What it does – and doesn’t do – to shield you from prying eyes on the web

Carnegie Mellon University computer science and privacy expert Lorrie Cranor and her colleague Hana Habib, Graduate Research Assistant with CMU, explain what the private-browsing tools available with most browsers actually provide users. They clarify: “don’t confuse privacy for anonymity.”

Lorrie Faith Cranor

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Fact Sheets

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

Featured Article

“It’s a scavenger hunt”: Usability of Websites’ Opt-Out and Data Deletion Choices

Privacy laws require websites to offer consumers options such as the choice to opt out of advertising or to delete account data. On many sites, these options are poorly labelled and hard to find.

By: Alessandro Acquisti, Florian Schaub, Lorrie Faith Cranor, Hana Habib, Jiamin Wang, Norman Sadeh, Sarah Pearman, Yixin Zou