Networks, the Internet, and Cloud Computing

Internet

Different business models have evolved for providing information on the Internet, including search engines, which make money from advertising; subscription web sites; and free web sites which drive off-line sales. Scholars examine the evolution of this marketplace and its implications for content providers and businesses.

Back to main Internet page

Fact Sheets

Social Networking

Social networking websites are places on the Internet where people can connect with those who share their interests. Additionally, they can function as economic “platforms” that serve different groups of many users, including consumers, advertisers, game developers, and others. 

Privacy and Consumers

There are a number of privacy issues related to how online companies collect, store, use and share personally identifiable information; and how consumers are informed about what is done with their information online.

Search Engines, Advertising, and Auctions

Search engines – such as Google, Yahoo, Bing, and a variety of other smaller search engines – help users find what they are looking for online by finding web pages that match user-entered keywords. Search engines are free to users, but typically earn revenue through paid advertising.

TAP Blog

Nicholas Bloom Shares WFH Research and the Business Impact of Hybrid Work

Stanford economist Nicholas Bloom shares takeaways from his research over the past two and a half years on remote and hybrid work.

TAP Staff Blogger

Quote

Lofi Girl Disappeared from YouTube and Reignited Debate Over Bogus Copyright Claims

“We ended up with this system because in the 1990s, when the contours of the internet and copyright are still coming into view, this is the compromise that representatives of the copyright industries and the internet industries worked out.” — James Grimmelmann, Professor of Law, Cornell University

James Grimmelmann
NPR
July 16, 2022

Featured Article

Digital Platforms and Antitrust

Digital platforms create value for users and make markets more efficient. But some platforms gain excessive market power. Antitrust agencies and regulators must adopt new methods to preserve the benefits of platforms but reduce harm.

By: Geoffrey Parker, Georgios Petropoulos, Marshall Van Alstyne