ACADEMIC ARTICLE SUMMARY
Understanding the Consumer Review Fairness Act of 2016
Article Source: Michigan Telecommunications and Technology Law Review, forthcoming, 2017
Publication Date:
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ARTICLE SUMMARY
Summary:
The Consumer Review Fairness Act of 2016 (CRFA) bars businesses from requiring their customers to agree not to post online reviews. These “anti-review” clauses prevented consumers from leaving feedback that would identify poorly run businesses.
POLICY RELEVANCE
Policy Relevance:
The CRFA benefits the marketplace by protecting consumers’ rights of free speech.
KEY TAKEAWAYS
Key Takeaways:
- In the 2000s, doctors, dentists, and other health care providers began to insert terms in their agreements with patients to restrict patient reviews; due to health privacy law, some providers felt unable to respond to unfavorable reviews.
- Hotels, retailers, apartment complexes, and other businesses also used anti-review clauses; businesses tend to copy such clauses from one another, and anti-review clauses could have become standard across the economy.
- The CRFA makes it unlawful for a business to prohibit consumer reviews, impose a penalty for making a review, or claim ownership of consumer reviews.
- The CRFA describes anti-review clauses as unfair or deceptive trade practices, and gives the Federal Trade Commission authority to enforce the CRFA.
- The CRFA does not preempt state statutes restricting anti-review clauses or state consumer protection laws; in the long run, state courts would have inevitably refused to enforce such clauses.
- California Civil Code § 1670.8 also regulates anti-review clauses; unlike the CRFA, it applies to all contracts, not just to form contracts.
- Unscrupulous firms could try to evade the CRFA by pretending to “negotiate” the terms of the contract with the consumer; the CRFA does not protect “unlawful” reviews, so firms could prohibit consumers from leaving defamatory reviews.
- Congress should take additional measures to protect consumer reviews:
- Sites that host reviews should be shielded from lawsuits.
- Legal shortcuts to bring a rapid end to lawsuits intended to suppress free speech should be created.
- Sites that host reviews should be shielded from lawsuits.